i have been doing UX design since i was 18, studying cognitive science with a concentration in AI and human-computer interaction, making music, building systems, directing films, and asking questions that most people stop asking once they find a comfortable answer. i have never been able to choose just one thing and i stopped trying a long time ago.
my work lives at the intersection of identity, technology, and human experience. not a positioning, just the only problems i have ever actually cared about. founder, product designer, creative director, artist, and product specialist at Meta working on wearable hardware most people have not seen yet. each of those is the same investigation wearing a different form.
i am anti-tech in the sense that matters. not against technology, but against how we are using it: to categorize people, flatten identity, replace the messy and irreducible experience of being human with something more manageable. i got into technology to fight that, and understanding a system from the inside is the only way to change it.
the work below spans three disciplines, product and AI platforms, wearable technology, and creative and brand direction, but it's the same question in each one: what does it feel like to actually be known, and can the things we build hold that instead of flattening it.
product & AI platforms
wearable technology
creative & brand direction
where the identity question becomes a system, from a solo undergrad concept to the company i'm building now.
PHENYX. the infrastructure before any words. transformation, rebirth, continuous evolution. the name rewritten to remove historical constraint.