i have been doing UX design since i was 18, studying cognitive science with a concentration in AI and human-computer interaction, making music, building systems, directing films, and asking questions that most people stop asking once they find a comfortable answer. i have never been able to choose just one thing and i stopped trying a long time ago.
my work lives at the intersection of identity, technology, and human experience. not because it is a strategic positioning, but because those are the only problems i have ever actually cared about. i am a founder, a product designer, a creative director, an artist, and a product specialist at Meta working on wearable hardware that most people have not seen yet. each of those things is the same investigation wearing a different form.
i am anti-tech in the sense that matters. not against technology, but against what we are doing with it. we are using it to categorize people, to flatten identity, to replace the messy and irreducible experience of being human with something more manageable and predictable. i got into technology because i wanted to fight that. and i learned fast that in order to fight a system you need to understand it from the inside.
so that is where i am. inside it. building something different with it.
whim. make luck happen. serendipity is not random. it has always depended on proximity, shared context, and the right moment.
chief product officer (CPO) · product designer · interaction designer · creative director · Webflow developer · concept film director
you can search for almost anything online except the person standing ten feet away from you. whim put a social layer on top of physical space. at a whim-enabled location, the people around you became discoverable in real time. who they are, what they care about, what they are building. the platform did not manufacture connection. it revealed what already existed.
the slogan was make luck happen. that was the product thesis. serendipity is not random. it has always depended on proximity, shared context, and the right moment. whim engineered those conditions.